Don’t Act Your Age! How Established Communities Can Succeed In A Lease-Up Market

Feeling the negative effects of the new product in your market? Need to transform to effectively compete? Attend this session to renew your community by maximizing your offering with a strong, targeted message and product with updates that matter. Tap into the latest resident trends to adjust marketing and leasing efforts to elevate your community to compete. Don’t miss Amy’s session to see that “age” is just a number and can actually be your advantage!

Top Takeaways: Best leasing techniques to capture leads in today’s market; How to create a fresh marketing look with new message;  Embrace and better what you do have to maximize advantage; How to promote unique factors & what makes your community special; Enhanced quality plan for a higher value customer’s perception; Innovations in amenities, services and upgrades ideas